Project | brand identity
Client | COTTONCAKE
Year | 2016
What I did: strategy / concept / art direction / name ideation / identity design / copy / photography / branded materials
Credits: Anne Olde Kalter
A brand identity for COTTONCAKE, one of Amsterdam’s finest concept stores. With its bright, whitewashed brick interior, COTTONCAKE is like a canvas showcasing a collection of products to fall crazily in love with. This clean identity imparts a soft and light-hearted character to the brand, allowing Oldekalter’s logo—an original letterpress print—to come into its own. Every branded element is made from carefully chosen premium materials. Love is in the details.
"COTTONCAKE is our dream come true. A dream that arose from a passion for travelling and discovering. For cappuccinos with perfect froth. For products you just feel are made with love and devotion. For interior. For the softest fabrics and tiniest details."
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