VESSEL KITCHEN & BAR - this page is in the works

Brand identity

VESSEL KITCHEN & BAR is situated in one of Amsterdam’s most sustainable hotels: BOAT&CO. This brand-new restaurant with a stunning view over the IJ- is a new neighbourhood living room in The Houthaven. VESSEL focusses on a mainly plant-based, zero-waste, eco-friendly and sustainable kitchen. Star chef Ricardo van Ede and his team fill the menu with pure and tasty dishes without unnecessary ingredients or too much fuss.

City ID Group asked me to create a brand concept for their restaurant. Together with brand director, Nicole Struwer, I helped them define a brand vision and created a visual identity. In the process, I was responsible for the design of all brand elements and the production of branded materials. I created a mobile-first, user-friendly web design, with an easy to find reservation tool and location map.

All tangible brand materials are printed on very special sustainable paper, made out of recycled tomato fibre 🙂 Drukkerij de Bij was in charge of the printing and did a marvellous job.

Website: VESSEL Kitchen & Bar
Identity in collaboration with: Nicole Struwer
Printing:
Drukkerij de Bij

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