My Wine Record
Visual identity & book
My Wine Record is a personal reference book of the wines you drank that you considered worth remembering. The custom-made sticker enables you to remove a wine bottle label without having to soak or steam it off, and place it in your wine journal.
For this project the client gave me a 'carte blanche' in putting a visual identity together.
I choose to give the brand a clean and modern look to stir things up a bit in the stuffy wine market.
The visual identity has been translated to a range of stationary and promotional materials.